Launch something new | BMD Library
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Goal

Launch something new

738 ads and videos in the library are built to do this: A new product, model, branch, route or service.

Most common in these ads

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Patterns

The ads

ADCB: introducing the Emirati Youth banking package

A graduate steps through a glowing doorway from the library onto a building site where young Emirati women engineers work, casting the youth package as the bridge to a career.

instagram.comOpen

Green Giant Mexicorn ad, Ladies' Home Journal, 1953

The Green Giant dressed as a matador turns corn with red and green peppers into a fiesta: the same trusted character, a new product, a festive occasion.

commons.wikimedia.orgOpen

ADCB: TouchPoints Flex, a new way to experience loyalty

ADCB launches TouchPoints Flex by showing nothing but the card, lit like a product render, under one line promising a new way to experience loyalty.

instagram.comOpen

The Century for March poster: The Great Northwest

The March Century brings a first-hand report on the Great Northwest, and the poster proves it with pages from the artist's own Seattle sketchbook.

ark.digitalcommonwealth.orgOpen

Air Arabia: launch specs for its new Saudi carrier from Dammam

Air Arabia introduces its new Saudi low-cost carrier from Dammam as a spec sheet: fleet, code, hub, licence date, launch date and first flight on one card.

x.comOpen

Apple II magazine ad, kitchen-table page, Byte, 1977

A home computer belongs on the kitchen table: Apple II sits switched on beside a coffee mug, charting stocks on a family TV while breakfast goes on around it.

commons.wikimedia.orgOpen

Air Arabia: new route to Katowice from Sharjah, starting 17 Dec 2026

Katowice at dusk, trams, domes and a pink sky, shown with no airline branding, lets an unfamiliar city sell the new Sharjah route before any flight detail does.

instagram.comOpen

Apple-1 computer introductory ad, Interface Age, 1976

One assembled board holds the computer, the video terminal and 8K of memory, so a hobbyist gets a working system for $666.66 without a teletype or a front panel.

commons.wikimedia.orgOpen

Air Arabia: direct flight from Sharjah, starting December 14, 2026

The destination sells the route: an aerial view of colourful gabled houses and a red-brick clock tower makes the reason to fly obvious before any fare is mentioned.

instagram.comOpen

Dealer trade ad: The Message of a Beautiful Queen

A reigning queen is about to recommend Pond's to twenty million women on full pages, so the dealer who displays the creams now collects demand he did not create.

idn.duke.eduOpen

Alajlan Riviera: Brandh Residence in Buraydah now selling

A new Buraydah address shown at golden hour against the city's own skyline and water tower, so the project reads as part of a place the buyer already knows.

x.comOpen

Love in the Afternoon film poster

An afternoon romance told by one gesture: a hand draws the window blind in daylight, and the stars' names are printed on the blind itself.

commons.wikimedia.orgOpen

Albaik: one link turns a single order into a group order

One shared link turns a match-night meal into a single Albaik order where every friend picks their own food, so nobody has to collect orders by hand.

x.comOpen

North by Northwest film poster

An ordinary man in a business suit is knocked off his feet into empty space, and Alfred Hitchcock's name promises the fall is worth watching.

commons.wikimedia.orgOpen

L'usine: new Red Velvet muffin with vanilla filling

Cut it open and the reason to buy is visible: the new L'usine red velvet muffin hides a vanilla filling, shown in the halved one.

x.comOpen

Seconds alternate concept film poster

The film is sold as one unsettling object: a stripped human figure laid in an open black box that reads as both gift case and coffin, with no plot given.

commons.wikimedia.orgOpen

Al Rajhi Bank: Start investing in silver with the Silver Wallet

Silver gets its own wallet in the banking app, and the screen shows what that means: grams held, buy and sell price per gram, zero storage fees.

x.comOpen

The Echo poster, Chicago, May 1, 1895

A masked dancer on bare paper and a two-line verse about her eyes turn the cover of The Echo into a riddle the buyer wants to look at twice.

ark.digitalcommonwealth.orgOpen

Al Rajhi Bank: a dependent account so kids pay with a card, not cash

Al Rajhi sells the dependent account as a way to teach a child to manage pocket money: the boy pays by card while the parent holds the app.

instagram.comOpen

Lundborg Vio-Violet perfume poster

A new violet perfume sold as the flower itself: a woman lets violets fall from her hand, so the name and the scent are learned in one look.

ark.digitalcommonwealth.orgOpen

Amazon.sa: National Day home finds to set the mood

National Day as a mood at home: Amazon shows a finished festive corner, fairy lights, a woven basket and calligraphy fans, as finds that set the house's mood.

instagram.comOpen

Babylone d'Allemagne novel poster for Victor Joze

Sell a novel called Babylon of Germany by showing a German officer from behind on his white horse, a mocking first view of Berlin's military pomp.

ark.digitalcommonwealth.orgOpen

Riwayat al-Hilal novel series ad, al-Kawakib 1964

A crime you can feel before you read it: black strokes burst like a stab or cracked glass, and along them run the words detective story and Agatha Christie.

digitalcollections.aucegypt.eduOpen

Dear Mayme, I Love You sheet music cover

A fashionable woman holds a handwritten letter at her side, so the song title reads as the words written on the page in her hand.

commons.wikimedia.orgOpen

Samir magazine new character Shaqawa ad, al-Kawakib 1965

The new character's name means mischief, and the drawing acts it out: little Shaqawa fires a rifle whose smoke launches her brother Hadi into the air.

digitalcollections.aucegypt.eduOpen

Richard Doddridge Blackmore Fringilla book poster, 1895

A small book of verse is dressed as a medieval illuminated page, so the object itself, its lettering and decoration, becomes the reason to own it.

ark.digitalcommonwealth.orgOpen

Agazet Nos el-Sana film ad, al-Kawakib 1962

A light musical in natural colour that puts the Reda folk-dance troupe on screen for the first time, sold on the joy of its dancing and laughing stars.

digitalcollections.aucegypt.eduOpen

My Wife's Gone to the Country (Hurrah Hurrah) sheet music cover

A husband cheering on the platform as his wife's train pulls away turns the whole song into a joke the buyer gets before hearing a note.

commons.wikimedia.orgOpen

Lux toilet soap ad, al-Kawakib 1963

A top line promising the reader beautiful, soft skin sits over Carol Lynley's huge smiling close-up, so the promise and the proof arrive together.

digitalcollections.aucegypt.eduOpen

One, Two, Three film poster

The title is lettered on three balloons placed where a woman's figure should be, so a cheeky sight gag sells the film as a comedy before any credit is read.

commons.wikimedia.orgOpen

Abou Shadi jewellery shop ad, al-Kawakib 1963

A film star chooses her jewellery inside the Abou Shadi shop, so the reader sees where a star actually shops before reading the season's new lines.

digitalcollections.aucegypt.eduOpen

Reine de Joie poster for Victor Joze's novel

Show the novel's most scandalous moment, a young woman kissing a bald old man at a supper table, and let passers-by want the rest.

metmuseum.orgOpen

Mickey magazine ad, al-Kawakib 1963

Mickey now comes in colour, and the colour costs nothing extra: the same Thursday, the same 30 millimes.

digitalcollections.aucegypt.eduOpen

The Martian by Du Maurier book poster, 1897

The author's name carries the sale and the picture withholds the story: a man kneeling at an open window, arms out, gazing up toward a lone star.

ark.digitalcommonwealth.orgOpen

Samir children's magazine Nubian legend story ad, al-Kawakib 1964

A Nubian folk legend is sold through Nubia itself: a land of kind people and ancient temples that the High Dam's waters are about to cover.

digitalcollections.aucegypt.eduOpen

The Damnation of Theron Ware book poster, Harold Frederic, 1896

A book promising a man's damnation is sold with the calm face of a beautiful red-haired woman, so title and portrait together pose a question.

ark.digitalcommonwealth.orgOpen

بنك يجدد أسلوب حياتك... 👌

Even while hiding for their lives, people want to know one thing about the app: it has become a bank.

YouTubeOpen

⁣الحين حياتك صارت أسهل مع التوقيع الإلكتروني

Signing a loan from your phone is played as a breakup: the old pen begs to stay, and the customer walks away for good.

YouTubeOpen

الإنترنت المنزلي

Three home internet complaints are asked back to the viewer as questions, then answered with two speeds: fast home internet nationwide and fibre in Muscat.

YouTubeOpen

Your everyday, right away. طلبات كل يوم في الإنجاز

talabat arrives in Egypt as the app for everything a day needs, from a meal to the groceries, delivered before the wait becomes a chore.

YouTubeOpen

Save with the Green Auto Loan وفّر مع قرض السيارات الصديق للبيئة

The bank's new loan is presented as the customer's own idea: you asked for a greener future, so we built the Green Auto Loan.

YouTubeOpen

#الحياة_مع_5G

A child holding 5G in her open palm makes the claim literal: the next network belongs to the next generation.

YouTubeOpen

زيت زيتون عافية للطبخ

The toughest judges are the family at home, not cooking-show panels, and an olive oil made for heat with no olive taste is the cook's secret for them.

YouTubeOpen

باقة 200.. أكيد الباقة تتحمل

Treat a phone plan like lab equipment: run the 200 package through a month of punishing tests, and it still holds up.

YouTubeOpen

The All New Online Banking الخدمات المصرفية عبر الإنترنت الجديدة كلياً

A string of 'imagine' wishes for a bank that predicts needs and helps with real goals, followed by the promise that it is about to arrive.

YouTubeOpen

#رصيدك_طال_عمره: قصة ما دريت!

A rags-to-glory football team loses the final because the match cannot be extended, but from now on your line's validity can.

YouTubeOpen

رفلكشن II

The apartment is sold as a mirror of the city: buy into Reem Island and Abu Dhabi's energy becomes part of who you are.

YouTubeOpen

إعلان إي آند صيف 2026 - مع إي آند مالكش حجة - دينا الشربيني وهشام ماجد

The old dodge for a nosy call, 'can you hear me? you're breaking up', stops working when e& 5G reaches the sea, the lift and the crowded night out.

YouTubeOpen

See all 466 in the ads catalogSee all 272 in the videos catalog

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