Most common in these ads
Goals
- Build the brand 15 ads and videos
Industries
- Home and household 14 ads and videos
- Business services 1 ad or video
Patterns
- Mark as compressed claim 5 ads and videos
- Image carries the claim 3 ads and videos
- Negative headline 2 ads and videos
The ads
Osram light bulb ad, al-Kashkul 1926
Electric light is not kept for a small class of people: anyone can use it, so bring it into your home and ask for the Osram lamp.
Osram light bulb ad, al-Kashkul 1926
The whole city is already marching toward Osram, bulbs held high, because Osram gives the best light, so the reader only needs to ask for it by name.
Osram light bulb ad, al-Kashkul 1926
Electric light is not kept for a small class of people: anyone can use it, so bring it into your home and ask for the Osram lamp.
Osram light bulb ad, al-Kashkul 1926
The oval shape of the Osram bulb is the reason its light does not strain the eyes, so the reader can use it and be pleased.
Osram light bulb ad, al-Kashkul 1926
The whole city is already marching toward Osram, bulbs held high, because Osram gives the best light, so the reader only needs to ask for it by name.
Osram light bulb ad, al-Kashkul 1926
A city crowd cheers the Osram bulb, and its oval shape is named as the reason its light spares the eyes.
Osram Nitra light bulb ad, al-Lataif al-Musawwarah 1924
Good, ample light is sold as a need of the eyes, and the Osram mark on the glass is what tells the buyer which bulb delivers it.
Osram light bulb ad, al-Musawwar 1929
The brand name is the shopper's quality check: say Osram at the counter and a good bulb follows, so the page drills the mark until it is remembered.
Osram Nitra light bulb ad, al-Musawwar 1925
Good light is tied to the accuracy and speed of the reader's own eyes, and the Osram mark on every bulb is how he gets it.
Osram Nitra light bulb ad, al-Musawwar 1925
Complete light has one name, Osram, lettered huge in the middle of the ad, and a trademark box tells buyers to check for it on every bulb.
Osram Nitra Opal light bulb ad, al-Musawwar 1925
The Osram Nitra Opal is a Nitra bulb with an opal-glass lower half, so it lights homes and shops brightly and evenly without tiring the eyes.
Osram light bulbs ad, al-Musawwar 1928
Only the Osram factory makes Osram bulbs, and a bulb without the name printed on it is not one, so the buyer's whole job is to ask for the mark.
Osram light bulb ad, al-Kashkul 1926
A happy home is a well-lit home, so the man who wants joy to stay under his roof should use nothing but Osram bulbs.
Osram light bulb ad for shops, al-Kashkul 1926
Light is a sales tool: put Osram lamps in your shop and their bright light draws the buyers in, as the crowded, well-lit counter shows.
Osram light bulb ad, al-Kashkul 1926
Osram is the sultana of electric bulbs, the queen of its kind, set above a busy modern city of factories, shops and street lamps.
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