Most common in these ads
Goals
- Sell now 48 ads and videos
- Build the brand 26 ads and videos
- Get an enquiry or a sign-up 24 ads and videos
Industries
- Banking, finance and insurance 106 ads and videos
- Health and medicine 4 ads and videos
Patterns
- Campaign line as series 23 ads and videos
- Story lead 13 ads and videos
- Value-stack offer 10 ads and videos
The ads
Tawuniya: Solve the Drive device puzzle, win cover credit
The product is the puzzle: to win, a fan has to study the Drive device piece by piece until its name reads whole.
Tawuniya: Seven motor coverages for 300 riyals, name the package
The win-night quiz makes Hilal fans read a motor policy's whole cover list at one price, 300 riyals, because naming the package is the ticket into the shirt draw.
Tawuniya: What does the Drive device do for you? A fan quiz
The Drive device is shown with an open box holding only a question mark, so fans have to go and find out what it does to enter the shirt draw.
Tawuniya: Your driving rewards you, on Al Hilal's pitch boards
Tawuniya sets its driving-rewards line on mock pitch boards inside the team photo, so سواقتك تكافئك sits where fans are used to reading stadium ads.
Tawuniya: Name the coverages in Motor Flex, a Hilal fan quiz
The product name is set larger than the instruction, so موتور فليكس is the phrase fans read, remember and must type to enter the shirt draw.
Tawuniya: Why is Shamel the best? A Hilal fan quiz
The question assumes the verdict: ليش الشامل هو الأفضل؟ asks fans for reasons, not opinions, so every reply is a fan writing Shamel's sales copy.
Tawuniya: 15% off comprehensive motor cover after a Hilal win
The win is the reason for the discount: تستاهلون, you deserve it, turns 15% off comprehensive motor cover into a reward for the fans rather than a sale.
Tawuniya: Upgrade to Sanad Plus or insure your home for 94 riyals
A Hilal win becomes a 94-riyal reason to upgrade cover, and the line تطمّن أنت هلالي ties peace of mind to being a fan.
Tawuniya: 20% off travel insurance, National Day code TRS20
Tawuniya sells travel insurance as a relaxed family flight, with 20% off for National Day week through one short code, TRS20.
Tawuniya: protection through every stage of life
Protection that moves with you: a father's steadying hand on his son's back as the boy pedals stands for cover through every stage of life.
Tawuniya: a doctor for you and your family, always
A doctor for the whole family, always there: a window onto a clinician caring for new parents and their baby shows what the cover promises.
Tawuniya: Your partner with experience you know and service you can rely on
On a site where the towers are still bare concrete, Tawuniya offers itself as the partner whose experience you know and whose service you can rely on.
Tawuniya: health insurance sign-up tied to simple daily habits
An insurer's sign-up framed as the small habits of a school morning: a mother packing her uniformed son's lunchbox under the line your health starts with simple habits.
Tawuniya: don't take just any comprehensive insurance
Not just any comprehensive cover, the one that speeds up your day: a tow truck is already loading the car while its owner follows along on his phone.
Tawuniya: Register now for World Patient Safety Day
Tawuniya ties its promise, 'your safety is our priority', to one circled date, 17 September, and shows safety as a calm talk between a patient and his doctor.
Tawuniya: 10% off travel insurance with code TR10
Type TR10 when you buy travel insurance and 10% comes off, shown as a family heading out the door with a kite, a swim ring and a suitcase.
Tawuniya: split your car insurance into 6 months with Tamara
Insure the car now and pay later: the premium split over 6 months with Tamara, with a giant 6 pulling the cover off the car.
Tawuniya: 15 percent off comprehensive insurance for National Day
For National Day, Tawuniya pairs a car insurance discount with a year of Amazon Prime on the house, an extra drivers can value at a glance.
Tawuniya: a year of Amazon Prime with car insurance
A year of Amazon Prime comes with comprehensive or Third Party Plus car insurance, so the renewal pays back in parcels at the door all year.
Tawuniya: raise third-party cover to 40,000 SAR for 399 SAR
Third-party insurance becomes Third Party Plus for 399 riyals more, and the plus is cover for damage to your own car up to 40,000.
Tawuniya: Split car insurance with Tamara over 12 months
Car insurance, usually paid in one go, split into 12 monthly payments through Tamara.
Tawuniya: 15 percent off comprehensive insurance plus Amazon Prime
Comprehensive car insurance comes with two rewards together, 15% off and a year of Amazon Prime, shown to a relaxed driver on his daily commute.
Tawuniya: 20 percent off travel insurance with code TRS20
Travel insurance sold as a calm family flight, a father and daughter sharing a smile mid-air, with 20% off and the code printed right on the ad.
تأمين ممارسي المهن الطبية - التعاونية لتطمئن على مستقبلك
A doctor's time belongs to patients, so Tawuniya makes the cover for their practice something bought online with little effort.
جربت تطبيق يكافئك على سواقتك؟ جرب درايف التعاونية
An insurer's app that rewards good driving instead of punishing bad driving, and opens its door to anyone, customer or not, for free.
خدمات السيارات..#تراها_سهالات😌 مع #التعاونية
Every hurdle between wanting a first car and driving it, lessons, licence, money, insurance, upkeep, is cleared by one app before the complaint is even finished.
تطبيق التعاونية #ميزته_بكل_وقت
People open an insurance app when something goes wrong, so the ad makes a bystander panic at every user, then shows each one doing something ordinary.
تأمين الوالدين الطبي من التعاونية - تأمينهم بركة
Buying a policy for your parents is recast as an act of filial devotion that brings blessing, not a financial product: 'تأمينهم بركة'.
صحتك بيدك...فريق طبي مختص يطعِّم طفلك في بيتك
The vaccination trip, with a crying child in a car park, is replaced by a medical team at home booked from one app: 'تطعيماته بيدك'.
A footballer's mindset, patience and safety while chasing points, is mapped onto driving, where Tawuniya Drive turns careful driving into weekly rewards.
مستقبل ابنك يبدأ من قرارك اليوم
A young man's new car and wedding raise the question every friend asks, how, and the answer is a plan his father bought for him.
Motor Flex turns third-party car insurance into a menu: a fixed base, then seven covers the driver adds one by one, each with its price on screen.
Nobody can pack for every emergency, so a suitcase stuffed with a gas mask and an extinguisher makes the case for packing a policy instead.
Trust sits under every good moment in life, a start, a friendship, a skill, so placing it in a car insurer is presented as the same choice.
Health cover shown as the moment after the illness: a patient already sitting up and hugging her son, under the promise that Tawuniya exists so you can be at ease.
See all 23 in the ads catalogSee all 87 in the videos catalog
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