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Energy, industry and agriculture

52 ads and videos in the library are for energy, industry and agriculture.

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The ads

Helwan Phosphate fertilizer ad, al-Musawwar 1961

The farmer already works hard: put Helwan phosphate on the field and the same labour doubles the crop and his income.

digitalcollections.aucegypt.eduOpen

Spratt's Patent 'Pure Fibrine' poultry meal card

One cooked, pure meal suits every bird in the yard and never causes indigestion, unlike the pungent mixes some sellers push for extra profit.

wellcomecollection.orgOpen

KIMA fertilizer ad, al-Musawwar 1964

Cotton, wheat, grapes and vegetables grow straight out of the giant KIMA letters, so the picture says one fertiliser feeds every crop the country depends on.

digitalcollections.aucegypt.eduOpen

Planet Jr. "A Good Garden Is Half of a Good Living" booklet

Growing your own food is half of a good living, tastier, healthier and cheaper, and Planet Jr. tools remove the drudgery that keeps people from starting.

archive.orgOpen

Cooperative Petroleum Society corporate ad, al-Musawwar 1966

The fuel cooperative ties itself to the High Dam works: Aswan is becoming an industrial fortress, and the society kept every machine and truck there supplied with fuel.

digitalcollections.aucegypt.eduOpen

Burpee's Annual seed catalog, 1919

Buying seed means risking a year's work on faith, so Burpee shows its insurance: more than 7,000 field trials and 15,000 vitality tests a year at Fordhook.

archive.orgOpen

Wasef Bey Saba machinery exhibit ad, al-Musawwar 1926

Buying the newest machines from Wasef Bey Saba is framed as a patriotic act: an Egyptian merchant serving his countrymen and the country's economic independence.

digitalcollections.aucegypt.eduOpen

Burpee's Farm Annual seed catalog, 1881

Burpee's seeds are warranted first-class and recommended by planters everywhere, with letters from named growers as proof and every mail-order risk carried by the seller.

archive.orgOpen

German Potash Syndicate fertilizer ad, al-Musawwar 1927

Add superphosphate and potash sulphate to the usual nitrate and the same feddan of wheat doubles its harvest, as two photographed fields from one Qalyubia farm show.

digitalcollections.aucegypt.eduOpen

Burpee's Farm Annual seed catalog, written at Fordhook Farm, 1897

BURPEE'S SEEDS GROW: every lot is germination-tested in greenhouses, crops are rogued in the field, and thousands of trials at Fordhook back the claim before any seed is sold.

archive.orgOpen

International Harvester crawler tractor ad, al-Musawwar 1945

The tractors now hauling guns and levelling airfields for the Allies are ready for peace: when the guns fall silent they return to the reader's industry and farming.

digitalcollections.aucegypt.eduOpen

Burpee's Farm Annual seed catalog, 1901 quarter century edition

Burpee invites buyers to come and check: thousands of trials at Fordhook, a weekly visitors' day with transport arranged, and seeds sealed and warranted before they ship.

archive.orgOpen

Deering ploughing machines ad, al-Musawwar 1930

In a financial crisis the farmer must cut costs, and a Deering plough cuts them: no more spending on oxen and livestock, and farming costs down by half.

digitalcollections.aucegypt.eduOpen

Burpee's Farm Annual seed catalog, 1888

Burpee removes the distance of mail order: postage paid, safe arrival guaranteed, money covered in transit, and prize-winning grower essays that teach buyers to grow the crops profitably.

archive.orgOpen

Ransomes threshing machine ad, al-Musawwar 1945

Only a small number of Ransomes threshers are on their way to Egypt, so a farmer who wants one should get his Ministry of Agriculture permit now.

digitalcollections.aucegypt.eduOpen

Field's Seed Sense 'For the Man Behind the Hoe', 1913

Henry Field preaches alfalfa like a revival meeting: it is easier to grow than red clover, so stop worrying, plant his tested Kansas or Nebraska seed, and start now.

archive.orgOpen

Aramco oil drilling series ad, al-Musawwar 1956

Aramco sells nothing here: it teaches the reader how oil is found and drilled, one lesson per page, so the company earns trust by explaining its work.

digitalcollections.aucegypt.eduOpen

Field's Seed Sense bulletin, Vol. 17 No. 1, March 1929

The seedsman writes like a neighbour, family photo and all, so readers order from a man they feel they know rather than from a catalogue.

archive.orgOpen

Shell Butagaz bottled gas ad, Bint al-Nil 1952

An elegant woman's home should be elegant too, and Shell Butagaz is the one thing that makes it so, running every appliance from its own cylinder.

digitalcollections.aucegypt.eduOpen

Field's Seed Sense bulletin, Vol. 6 No. 2, March 1918

Every family should plant a war garden this year, and ready-packed War Garden Collections let beginners order the right seed at once, before scarce seed runs out.

archive.orgOpen

Shell Butagaz bottled gas ad, Bint al-Nil 1952

Comfort without effort: an elegant woman deserves an elegant home, and one gas cylinder runs its stove, fridge, heater, water heater and bath.

digitalcollections.aucegypt.eduOpen

Peter Henderson & Co. Everything for the Garden catalogue, 1881

Everything for the garden from one establishment, run by practical growers who test every seed and refuse to promise what no seedsman can control.

archive.orgOpen

Merryweathers canvas hose pipes ad, The Sphinx 1915

Hose from the King's appointed fire-engine makers: two grades of world repute, lined with rubber when the job needs it.

digitalcollections.aucegypt.eduOpen

Major's influenza drinks pamphlet, J. Major

Bleeding, purging and starving a sick horse drains the very energy it needs to fight influenza; Major's Drinks restore that energy instead of taking it away.

wellcomecollection.orgOpen

Merryweathers' canvas hose pipe ad, The Sphinx 1918

Hose from the King's appointed fire-engine makers: two grades of world repute, lined with rubber when the job needs it.

digitalcollections.aucegypt.eduOpen

Aetna dynamite poster, 1895

Aetna Dynamite is shown as the blast itself, bursting behind the flagman who set it while he stands upright and unhurt on the hill.

ark.digitalcommonwealth.orgOpen

Ploughs and Engineering Company BEAN crop sprayer ad, al-Musawwar 1964

A state trading company presents itself as a partner in Egypt's great push in farming and industry, with a picture for each line it supplies, led by BEAN sprayers.

digitalcollections.aucegypt.eduOpen

Wonalancet Company direct China cotton importers poster

A Chinese merchant standing full length with folded arms puts the source itself in front of the mill buyer, so direct means dealing with China without a middleman.

commons.wikimedia.orgOpen

Misr Petroleum agricultural pesticides ad, al-Musawwar 1964

Chemical research now works for the individual and for production, and Misr Petroleum's chemicals branch has a named product for each pest that eats crops or spreads disease.

digitalcollections.aucegypt.eduOpen

Wonalancet Company Peruvian Cotton poster

A lone rider small beneath a dark mountain peak stands for Peru, so the company sells its cotton through the remoteness of where it comes from.

commons.wikimedia.orgOpen

Kafr al-Zayat Cotton Company revolution anniversary greeting ad, al-Musawwar 1964

A state cotton company sells nothing and instead places its name under Nasser's portrait on the revolution's twelfth anniversary, as a signed tribute.

digitalcollections.aucegypt.eduOpen

Ault & Wiborg Co. printing ink poster

The sheet sells the inks by being printed in them: one dense three-colour picture, with each ink's order number printed at the foot.

ark.digitalcommonwealth.orgOpen

Abu Nakhla superphosphate fertilizer ad, al-Musawwar 1949

The fertilizer is named after the palm tree printed on its sack, so a farmer only has to ask for Abu Nakhla, the only food for clover.

digitalcollections.aucegypt.eduOpen

Ault & Wiborg printing ink poster

One symmetrical picture puts all seven inks to work while a gloved man holds up a jar marked INK, so the range and the product share one sheet.

ark.digitalcommonwealth.orgOpen

Salt and Soda Company heating coke ad, al-Musawwar 1941

The coke fire has replaced the wood and charcoal fire: a whole family warm around the hearth makes the old fuel look like a thing of the past.

digitalcollections.aucegypt.eduOpen

Fruchard coal merchant trade card

A coal merchant proves he can deliver by engraving his whole chain, ship to lighter to porter to cart, under a banner carrying his name and sign.

commons.wikimedia.orgOpen

اعلان لونجي - رمضان 2026

When Ali comes to propose to Angie he brings a LONGi solar panel, the whole neighbourhood gossips, and the rhyme closes it: Ali deserved Angie, you deserve LONGi.

YouTubeOpen

اعلان السويدي للكابلات رمضان 2025 "يدوم الامان" بهاء سلطان

Bahaa Sultan sings a song of loyalty that doubles as a song about power cables: when you are gone it goes dark, and with you safety lasts.

YouTubeOpen

Airguard Commercial Air Curtains - Best Air Curtains in Saudi Arabia

A slideshow catalog of AirGuard air curtains: every slide pairs the models with phone, website, WhatsApp and a QR code, so browsing and contacting sales happen together.

YouTubeOpen

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