Lever Brothers ads
6 ads and videos in the library are from Lever Brothers.
Most common in these ads
Goals
- Build the brand 4 ads and videos
- Stand for something 1 ad or video
- Get an enquiry or a sign-up 1 ad or video
Industries
- Beauty and personal care 4 ads and videos
- Home and household 2 ads and videos
Patterns
- Utility premium 2 ads and videos
- Iconic figure claim 1 ad or video
- Manifesto positioning 1 ad or video
The ads
Lever Brothers Sunlight household hints booklet
A free alphabetical reference for the busy housewife that openly prefers ready-made articles to home recipes, so Lever's soaps and cleansers become the standard answers.
Lever Brothers Sunlight household hints and general information booklet
A free book of household hints and general knowledge in which most answers name a Lever product and every page closes on a Sunlight Soap line.
Lever Brothers publishes a full household reference book for women, and its advice on laundry, bathing and health points to Lever soaps as the tools that do the work.
Lever Brothers Sunlight and Lifebuoy Soap advertisement
The leaflet is a front door: use Sunlight Soap for the wash and Lifebuoy Soap for the housework, and the doctor will knock on it less often.
Lever Brothers A Good Cargo nursery rhyme ad
The toy ship Port Sunlight carries the whole Lever range to every home: Sunlight in the cabin, Monkey Brand in the hold, Lifebuoy and Swan on deck.
Lever Brothers The Story of Port Sunlight booklet
Sunlight Soap comes from a model community, where a village of worker homes with baths and gardens stands beside the works that make the soap.
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