Define
Name the problem, make the cost of leaving it felt, then present the way out as relief.
Mechanism
Tension then release. The offer is not an interruption. It is the only door once the cost of staying is clear.
Verdict
The problem is known but not yet urgent.
Don't
The buyer already knows the problem cold, or the agitation reads as contempt.
Copy skeleton
[PROBLEM: concrete] [AGITATE: cost, how often, social stakes] [FALSE FIXES: what they already tried] [SOLVE: offer as the mechanism] [ASK]
Gulf note
Agitate the system, not the person. In Arabic, name the cost in the house: time, honor, a delayed decision. Contempt for the reader kills the close.
Rights-cleared examples
Phoebe Says and Phoebe Knows" - Phoebe Snow, Road of Anthracite (c. 1912)
Sanka decaffeinated coffee ad, Good Housekeeping 1932
Was that someone at the window?" Sanka Coffee ad, Ladies' Home Journal 1948
A Natural Table Salt That Stands Between Children and Almost Certain Illness" - Morton's Iodized Salt, When It Rains It Pours (Child Life, Feb 1926)
Burroughs Wellcome advertisement, Tabloid pr
Don't Risk Spoiling Your Leave by Bottle Fatigue" poster
Here's to first aid for colds" Alka-Seltzer ad, Radio-TV Mirror February 1953
Hood's Sarsaparilla (3093613120)
JOHN IS NOT REALLY DULL HE MAY ONLY NEED HIS EYES EXAMINED" poster
Plains farms need trees" poster
Poster for the President's Birthday Ball, an official event associated with the birthday of President Franklin D" poster
Save Rubber" poster