Most common in these ads
Goals
- Build the brand 2 ads and videos
- Launch something new 1 ad or video
Industries
- Media and entertainment 3 ads and videos
Emotions
- Trust 1 ad or video
Patterns
- Brand name in the line 1 ad or video
- Event symbol poster 1 ad or video
- Lettered cover hook 1 ad or video
The ads
Odeon records ad, al-Musawwar 1929
Odeon, always first to present famous women singers, stakes that record on a new name, Miss Nagat, and predicts the public will rank her among Egypt's great singers.
Odeon records and phonographs ad, al-Musawwar 1926
The first letters of six claim lines, set apart in their own column, spell Odeon downward, so the reader reads the name while reading the reasons.
Odeon records Wedad film songs ad, al-Musawwar 1936
A record label rides on a film the public already wants: the title Wedad, drawn huge in patterned letters, is the pitch, and Odeon only has to sign it.
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