Lord & Thomas ads
3 ads and videos in the library are from Lord & Thomas.
Most common in these ads
Goals
- Get an enquiry or a sign-up 3 ads and videos
Industries
- Business services 3 ads and videos
Patterns
- House ad as portfolio 2 ads and videos
- Risk reversal 1 ad or video
The ads
Lord and Thomas booklet: Concerning a Literature Which Compels Action
Advertising is the one literature that must move strangers to spend real money, so it deserves the standing of a profession, and Lord & Thomas stands at its top.
The Book of Advertising Tests, agency book
Advertising should be judged only by the goods it is known to sell at a given cost, and only Lord & Thomas holds enough recorded results to predict that.
Safe Advertising: Let the Thousands Decide, agency prospectus
Advertising need not be a gamble: six test towns predict the whole market by the law of average, and the agency spends more on the trial than it earns.
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