America's fishing fleet and men...A assects to victory" poster
The pattern
This still is filed under Us-versus-them positioning.
Define
The buyer is invited into a side. The product is what we use. The named other is what we refuse.
Mechanism
Identity contrast. Choosing the offer is choosing a group. The out-group does as much work as the claim.
Verdict
The category is crowded
Why it works
It links domestic labor directly to military success. Showing the fishermen working hard in the foreground with a warship in the background visually establishes their role in the defense supply chain.
Steal this when
You need to boost morale or compliance in a supporting industry by validating their work as essential to a larger, more glamorous mission.