One Button Does it.
The pattern
This still is filed under Price-anchoring offer.
Define
A higher reference number is shown first so the real price reads as a concession, not as a starting bid.
Mechanism
People judge a price against the first number they see. The anchor must be a real comparison or it collapses.
Verdict
We have a credible reference the buyer will accept
Why it works
The headline is a mechanism claim, not an adjective - it says how many actions the buyer performs, which is checkable, and the body immediately audits it by listing the three things that one button does. Leading with the price at display size targets the reader who already believes the Kodak promise and is only waiting for a number he can say yes to. The callback "we do the rest" is placed at the very end in quotation marks as an option rather than the offer, which lets the ad sell a cheaper self-finishing camera without contradicting the house slogan.
Steal this when
You are launching a stripped, cheaper version of a product whose premium promise is already famous. Lead with the price, prove ease as a count of actions rather than a claim, and demote the old promise to an option the buyer may take if he prefers.