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Uncategorized public-domain still

Try Bospur : the new gravy powder / made by Bovril Limited.

wellcomecollection.orgarchive-open-access

The pattern

This still sits in the public-domain pool. No pattern name yet.

Why it works

Bovril extended its brand equity into culinary seasonings, offering Bospur as an effortless way to enrich domestic roasts and gravies. Leveraging Bovril's reputation for concentrated beef flavor gave the new cooking powder instant kitchen acceptance.

Steal this when

Steal this when launching an everyday culinary extension backed by the established flavor equity of a flagship brand.

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