Scribner's Magazine, December 1900 - complete issue
The pattern
This still is filed under Headline · visual lockup.
Define
Headline and picture are one sentence. Remove either half and the claim disappears.
Mechanism
Lockup. The line names what the image will not. The image shows what the line cannot. They are not redundant.
Verdict
We have a picture that completes a short line: wit, contrast, or a second meaning.
Why it works
The design directs attention to the message.
Steal this when
When you need a clean layout. *Collection note: Scribner's Christmas number: the American quality-monthly page at its most confident - wide margins, engraved plates, careful running heads* ---