WHAT DO YOU SAY AMERICA? (Mussolini)" poster
The pattern
This still is filed under Question headline.
Define
The first line is a question the reader was already asking, or one they cannot leave unanswered.
Mechanism
Open loop plus recognition. A good question is the reader's objection, spoken first by us.
Verdict
We know the real objection and can answer it in the next breath.
Why it works
It uses the enemy's own damning quote to provoke outrage and couples it with a direct, challenging question to the reader. The stark, menacing visual of the dictator reinforces the threat.
Steal this when
You want to incite action by framing the choice as a direct response to an antagonist's outrageous claim.