The Ault & Wiborg company [Two roosters are on the side of a fruit tree] - poster
The pattern
This still is filed under Demonstration ad.
Define
The product does the arguing. The viewer sees the thing work, not a slogan about the thing working.
Mechanism
Proof by performance. The claim is the action: a visible, testable result the reader can replay.
Verdict
We can show a result in seconds
Why it works
The border is doing double duty as attention device and as a torture test: tiny repeated ornament in two colours is the hardest thing to hold on press, so a clean border is itself the product claim. Mixing italic, Roman, ornament and two type colours inside a single text stack keeps a dull address block visually busy enough to hold a browser, while the one vermilion word PRINTING INKS anchors what is actually being sold. Domestic imagery, roosters and fruit, softens a purely industrial subject and gives the trade reader something to look at rather than a specification sheet.
Steal this when
Steal this when you must prove precision or consistency rather than describe it. Build the piece out of the hardest thing your process can do, let the execution carry the claim, and keep one accent colour reserved for the product name.